bilibili influencer marketing
87 minutes per person
1 billion 100 million
4 billion 900 million
80%+
In Bilibili, the common promotion methods of content curators main content are as follows:
Creative short films
Which are customized according to the needs of advertisers to interpret the brand or product demands in an all-round way.
Good things sharing
Bilibili content curatorslove to share good products with fans according to their own styles, which are mostly divided into seasonal / semi annual / annual / major categories / Shopping Festival list, etc.
Open the box video
Introduce the packaging / connotation / function / experience of the product, and implant brand / marketing activity information.
Product evaluation
Content curators analyseadvantages of products in a professional manner, usually are digital evaluation / skin care evaluation / shoes evaluation, etc.
Content implanting
Content curators skillfully implants products into daily video content, seamlessly transferring product value, such as vlog implanting / chatting implanting, etc.